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Digital Marketing Lead job ||Digital Marketing Executive || Online Marketing Specialist

Galaxy Weblinks Limited is hiring for Digital Marketing lead (Digital Marketing Executive)



Are you interested in learning more about the role of a Digital Marketing Executive at Galaxy Weblinks? Look no further! In this blog post, we will provide an easy-to-understand breakdown of the job description, responsibilities, and qualifications needed for this position.


About the Role:

Galaxy Weblinks is seeking an experienced Digital Marketing Executive to join its marketing team. This role is responsible for planning, executing, and optimizing the company's online marketing efforts. The ideal candidate will have a background in IT and a keen interest in growing their career in marketing. The Digital Marketing Executive will work with the Demand Generation team to drive lead generation through inbound marketing techniques.


Responsibilities:

As a Digital Marketing Executive, you will be responsible for crafting online marketing strategies that contribute towards the increase in business. The primary focus will be on lead and opportunity generation through organic and inorganic digital lead generation initiatives. You will collaborate with managers to prepare paid campaign budgets and monitor expenses. Other key responsibilities include:

  • Conducting market research to analyze industry trends and competitor analysis
  • Creating media plans for internal and external campaigns
  • Designing funnels to generate more TOFU, MOFU leads for specific business units
  • Executing marketing programs from start to finish, driving collaboration with stakeholders and leveraging the right internal processes
  • Creating reports to evaluate the ROI of marketing campaigns in achieving their stated objectives, including MQLs, SQLs and conversions
  • Collaborating with internal teams to create landing pages, ad copies, and ad creatives
  • Identifying trends and insights, and optimizing spend and performance based on the insights
  • Planning, executing, and measuring experiments and conversion tests


Qualifications:

To be successful in this role, you will need:

  • Maniacal attention to detail
  • 4-7 years of proven experience as a Digital Marketing Lead or similar role
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with B2B social media, Google Adwords, and email campaigns and SEO/SEM
  • Good working knowledge of web analytics tools (e.g. Google Analytics, Hotjar, etc.)
  • Experience in working with various marketing tools (e.g. Ahref's, SEMrush, etc.)
  • Skills and experience in creative content writing
  • Experience doing A/B testing and marketing experiments
  • Ability to handle multiple projects and deliver on time
  • Analytical mindset and critical thinking
  • Excellent communication and interpersonal skills
  • Bachelor's degree in marketing or a relevant field
It's important to note that candidates who are willing to take ownership and get things done, even if they don't have all the technical capabilities to fit the role, are encouraged to apply.

Other Tasks:

As with any job, other tasks may be assigned based on relevant skills and/or prior experience.

In conclusion, the Digital Marketing Executive role at Galaxy Weblinks is an exciting opportunity for someone with a background in IT and an interest in growing their career in marketing. The ideal candidate will have a deep understanding of digital marketing concepts, a track record of success in lead generation, and the ability to handle multiple projects while delivering high-quality work on time. If you meet these qualifications and are ready to take on this challenge, we encourage you to apply!

More Info:

  • Company Name: Galaxy Weblinks Limited
  • Job Type: Permanent Job, Work From Home
  • Industry: IT/Computers-Software
  • Function: Marketing & Communication
  • Roles: Marketing Manager
  • Skills: Campaign Management, Strategy Planning

Apply Link: Click Here

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